CASE STUDIES
Film Buffs Flock to a Fresh Cinema Experience
Meeting commercial cleaning demands often entails providing a whole building solution. In the entertainment sector, Fluid Hygiene is fast becoming the cleaning partner of choice. Cinema chain, Picturehouse Cinemas has been working with Fluid Hygiene for over a year providing an all-round service to 18 of its nationwide venues.
Picturehouse Cinemas was formed in 1989 to challenge the multiplex model and provide cinemas with character in city-centre locations.
The group’s commitment to the provision of added value, with luxury seating and licensed café areas, combined with exclusive showings of art-house films, has positioned it as a leading independent cinema operator. With 19 sites in England and Scotland, Picturehouse Cinemas boasts the fourth largest circuit in the UK.
Bespoke Service
With a commitment to customer support and the ability to provide a fast turn-round across multiple areas within individual venues, Fluid Hygiene offers an ideal fit as partner to Picturehouse Cinemas. Each venue is unique, demanding a bespoke approach to each building, a majority of which are listed as of architectural or historical interest.
Specialist cleaning services provided by Fluid during the past year encompasses carpet and upholstery cleaning, which is especially critical to customer satisfaction and perceived image, as well as front of house cleaning of foyers, washrooms, ticket areas and bars. Fluid is also equipped to duct clean the cinema cafés, ensuring health and safety compliance.
“Working with Fluid Hygiene, we know when we talk they listen. it’s refreshing to work with a contractor who acts on our feedback and responds quickly when we need them to. Historically, cleaning partners at Picturehouse were sourced locally, resulting in us having 12 different cleaning contractors covering the uk. We took the action to look for a specialist in deep cleaning to maintain a high, consistent standard of cleanliness. all of our buildings are individual so with cleaning one size certainly doesn’t fit all. Consolidating our resource through Fluid Hygiene meant we have achieved a consistent standard of cleaning that is also cost effective”
Neil Gardhouse, Head of Regional Operations, Picturehouse Cinemas Ltd.
Providing Peace of Mind
Fluid Hygiene provides transparency and control via reactive daily on-line feedback and weekly manager feedback, as well as regular audits through a monthly summary and quarterly site visits.
Find out more about our Cinema Cleaning Service.
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