This year’s Casual Dining Awards winners saw a clean sweep of wins from Fluid customers!
This year’s Casual Dining Awards winners saw a clean sweep of wins from Fluid customers!
A huge congratulations to all of our customers for both being shortlisted and for taking the win on all the major categories!
The Casual Dining Restaurant & Pub Awards are a celebration of the multi-million pound casual dining sector.
The prestigious ceremony highlights the achievements made by the most innovative and successful operators in the industry and rewards them for all of their hard work.
Full list can be found on the Casual Dining Awards website here.
Ethical Operator Award
The winner of this award can be any restaurant or pub operator with 5 sites or more. Judges are looking for an operator that has put ethical issues at the forefront of its business for the benefit of its customers, staff, local community and the world around it. This could include diversity, provenance, sustainability, environmental and social issues.
Winner:
Oakman Inns & Restaurant
Menu Innovation Award
The winner of this category will be any casual dining operator (pub or restaurant with over 20 sites) that has launched a new menu since 1st November 2017. Judges are looking for evidence of an innovative new menu that has had a positive impact on the brands business.
Winner:
Wagamama
Marketing Campaign of the Year Award
The winner of this category can be any casual dining operator, (pub, bar or restaurant, independent or multi-site) that has launched a new marketing campaign since 1st November 2017. Judges are looking for a brand that has demonstrated exemplary practice in marketing and can show how they have marketed their brand above and beyond the competition. The brand will have consistently shown excellence in marketing (onsite and in the wider marketplace) and can clearly demonstrate the results of this.
Winner:
Wagamama
Best Designed Pub/Bar of the Year Award
The winner of this category will be a single site from a pub or bar operator and will not be the designers. Designers are welcome to submit entries by way of nominating the operator. The design/re-design must have been completed since November 2017. The judges are looking for innovation and uniqueness, brand consistency, impact, degree to which design reflects brief and evidence on how the design has resulted in a positive increase in revenue and/or customer satisfaction.
Winner:
Dirty Martini, Birmingham (designed by Grapes Design)
Independent Restaurant of the Year (under 5 sites)
The winner of this category will be a restaurant brand with under 5 sites. Judges are looking at commercial success and excellence across the board including innovation, staffing, design, marketing, menus and customer satisfaction.
Winner:
The Chilli Pickle
Multi-Site Operator of the Year (5+ sites)
The winner of this category will be a pub or bar operator with 5+ sites. Judges are looking at commercial success and excellence across the board including innovation, staffing, design, marketing, menus and customer satisfaction.
Winner:
Oakman Inns & Restaurant
Small Multi-Site Restuarant Brand of the Year (5-19 sites)
The winner of this category will be a restaurant operator with 5 to 19 sites. Judges are looking at commercial success and excellence across the board including innovation, staffing, design, marketing, menus and customer satisfaction.
Winner:
Flat Iron
Large Multi-Site Restaurant Brand of the Year
The winner of this category will be a restaurant operator with 20 sites or more. Judges are looking at commercial success and overall excellence including innovation, staffing, design, marketing, menus and customer satisfaction.
Winner:
Wagamama
Highly Commended: Cosy Club
